The “Recipe for Shooting and Distributing Sales-Pulling Video Commercials” is a fairly recent offering from that prodigiously productive producer of product, Kevin Riley.

It’s a long title for an even longer book. Or “books”. There are three separate ebooks in the set. It takes 334 pages of which 321 are totally content-filled. The other 13 pages consist of the covers, title pages and copyright notice, disclaimer, author information and one page listing additional Riley Recipe’s.

Over the recent past it has become obvious that free video sharing sites have become popular. Very, very popular. They are being used by all sorts of people to share all sorts of things. Some videos are good, some bad and others are downright ugly.

Effective video marketing tells a story and, all important, calls for action. There are thousands upon thousands that don’t do this well – if at all. If you’re going to use video marketing you owe it to yourself to do it well. If not, why bother?

Part I of “Recipe for Shooting and Distributing Sales-Pulling Video Commercials” covers everything you need to effectively design, write and build a sales pulling video.

Every single detail is explained and illustrated. Book I contains 160 more or less screen-shots (I may have miscounted). Each one shows you exactly how, step-by-step, to produce your own profit making video commercial. Have you noticed how some instruction manuals are big on theory and short on practical application? Well, this ain’t one of those. It is long on practical application.

Starting with brainstorming hints and helps, continuing through research resources and techniques to scripting; obtaining and editing images to finding and recording audio and finally assembling and processing your video, this is a complete package.

One particularly useful thing is that Riley shows you how you can do all this using little or no money. There are no cost sources of video production software, audio software and even images. All are detailed in Book I.

Part II consists of two separate books and deals extensively and exhaustivly with distributing the videos you produce. A video sitting on your hard drive, gathering digital dust isn’t of much use. You need to submit, submit and submit some more.

It will teach you to harness the power of Web 2.0 and all the benefits, leads and sales that will follow.

I could go on and on about the quality and completeness of this Riley recipe but you’ll see actual examples of the techniques and procedures on the online brochure at: “Recipe for Shooting and Distributing Sales-Pulling Video Commercials”

Take a look, you’ll be glad you did!